使用者/新使用者，Ｎew Visitor/Returning Visitor
I have a question for the definition of New Visitor and Returning Visitor.
Regarding to our conversion goal of E-sign which the users must visit our website to do the 1st step: create the account, 2nd step: fill in an application, and 3rd step: we will send them a E-sign, so we assume that all the conversion of Goal 3 (finish E-sign) should be returning visitors only, but we found that there is some conversion from new visitor. May I know if you have this experience before? Thanks.